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10.5 Does LeadJourney exclude bots from being tracked?

Jonas Strambach avatar
Written by Jonas Strambach
Updated over 3 months ago

Yes—LeadJourney automatically detects and excludes bot traffic to ensure your tracking and performance data stays clean, accurate, and actionable.


🤖 What Kind of Bots Do We Filter?

We automatically block or ignore:

  • Known data center bots (Googlebot, Bingbot, etc.)

  • Click fraud bots and traffic anomalies

  • Monitoring tools and uptime checkers

  • Suspicious IPs and devices with unnatural behavior patterns

This ensures that your metrics reflect real human behavior, not inflated clicks or fake leads.


🧠 How Bot Detection Works

We use a combination of:

  • Device and browser fingerprinting

  • IP address intelligence and reputation checks

  • Behavioral analysis (mouse movement, click patterns, etc.)

  • Real-time detection of non-human traffic

When we spot something suspicious, we exclude it from your reports and attribution logic automatically—no extra setup needed.


✅ Why This Matters

Without bot filtering, your data gets polluted, and you risk:

❌ Misleading click and conversion metrics
❌ Wasting ad budget on fake traffic
❌ Making bad optimization decisions

With LeadJourney, you can trust that your performance data is accurate, clean, and human-driven.


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